Business mogul, Obi Iyiegbu, popularly known as Obi Cubana, has shared insights into why many African entrepreneurs struggle to achieve global success, attributing it to a lack of collaboration and an obsession with sole ownership.
Speaking on the difference between African and Western business mindsets in a video which started trending on Saturday, Cubana said most Africans prefer to operate alone, while their foreign counterparts understand the power of partnerships and shared ownership.
According to him, this “I must own it all” mentality limits growth and makes it difficult to execute large-scale projects, as individuals often prioritise control over collective progress.
He said, “Why we Africans don’t go far in business is because we want to own it ourselves. Nobody wants to share. You see, But oyibo people, I bet you there might be 20 owners who don’t even know themselves and they come together to make complex project look very simple
“But our problem is that I want to have Obi Cubana and Sons Limited. whether your sons are interested in the business you do or not and that’s why the moment they die, the business dies.
“The moment they are incapacitated, the business dies because there’s no second or third generation to carry on.”
